About 3 Mascaras... review part 2 - Max Factor False Lash Effect

This is the second part of a three-part mascara review. This review is about the Max Factor False Lash Effect. First part of the review series can ban be found here.

I am reviewing three mascaras and the first two pictures of each mascara are taken when I have applied 2-3 coats of mascara. The last two pictures are then when I have applied several coats of that mascara.

These three I am reviewing. First one is the Maybelline Volum' Express (in black) that's in the middle of the picture. Second mascara will be Max Factor's False Lash Effect (in black, not waterproof), and the last one is Lumene Natural Code Eye Dramatizer Volumizing Mascara (in blackest black).


As you can see the Max Factor mascara wand looks different from the Maybelline one. This one is thinner from one end and the bristle length varies and they are quite dense in the end. The bristles are made of rubber. I hear it is very common for a volumizing mascara to have this type of a wand. The bristles are dense and have a lot of product in them so that should create the volume.

The Max Factor False Lash Effect is supposed to double the volume of your lashes and make it seem like you'd be wearing false lashes. The pictures above and below have 2-3 coats of mascara.

I read online somewhere that when you use this mascara the 'traditional' method of doing zic-zac-motion in the base of your lashes and then bringing the wand up towards the tips of your lashes wouldn't give you the results you want. It didn't.

I read about another way of applying this mascara. You kind of roll the mascara wand slowly up and away from you, the way you would use a rolling pin kind of, and then moving the brush up towards the tips of your lashes. 2-3 coats should be enough to give you your wished look. Well did it work? Look at the pictures above and see for yourself. (edit. this is where I read about the other method of applying. Blog is in Finnish only.)

The two pictures below have several coats of mascara, applied on by using both of the methods, the rolling method and the zic-zac method.



If you wear contact lenses you can use this mascara. It is ophthalmologically tested.

There is 13.1 ml of product. It cost 16.70€ ($22.85).

The bristles are really hard. I apply mascara to the very bottom of my lashes and when I do that the bristles do touch the upper (and lower) waterline, and the bristles made the waterline a little red because they were so hard.

This mascara is supposed to be fragrance free. It smells really strong, like paint. I don't like that. It's a very strong smell.

This is not the waterproof version. It can be easily removed with makeup remover. It did not smudge when I walked in rain, so it does stay on your lashes, but I haven't tested it in the swimming pool so can't say anything about how much water it can stand.

I had heard a lot of good things about this mascara so I was expecting great results. I am not that pleased. It gives me basically the same results as the Maybelline mascara I reviewed earlier, the only difference is that this one smells really bad and the bristles are really hard. I'm going to stick with the Maybelline mascara and just use this up and not buy this one again.

I hear this Max Factor False Lash Effect is the sister mascara for the CoverGirl Lash Blast. The tubes look the same and the wands and bristles, just different colors. I mean that CoverGirl LB is sold in the US but Max Factor FLE in Europe? Max Factor and CoverGirl are both owned by Procter & Gamble so go figure.


Do you have a completely different opinion of this mascara than I do? Let's hear it.


(Disclaimer: All products mentioned in this post I bought myself. Not affiliated with the companies. All opinions are my own true opinions.)